Press Release: High Voltage Rock 'n' Roll Hits in Print & Digital Formats
Friday 9th November, 2007
As the music industry has evolved from physical carriers such as vinyl to CD to digital downloading as a distribution method, the newest book on the titans of the Australian music industry is being launched as both a physical softcover title and a digital version, downloadable as a protected PDF from the Internet. "High Voltage Rock 'n' Roll" is a 328 page revelation of the movers and shakers in the Australian rock industry priced at $34.95 (plus $8.80 postage and handling) for the print edition & $29.95 for the digital version which is totally carbon neutral.
The website is http://www.immedia.com.au/HighVoltage with an introductory 5000 word excerpt from three chapters on mogul Michael Gudinski & top managers John Watson (Wolfmother, Silverchair, Missy Higgins) and Glenn Wheatley (John Farnham) available for free reading. As online publisher Phil Tripp of IMMEDIA! jokes, "For those who want to buy a book without going to a store, we offer two options-shipping them a paper book and having our favourite Tassie grower put in a hemp plant for carbon offset, or by digital download with only electrons and no carbon footprint."
High Voltage Rock 'n' Roll is the true account from behind the scenes of the Australian music industry with entertaining and inspiring stories from seven industry legends: Michael Gudinski, Denis Handlin, Ian "Molly" Meldrum, John Woodruff, John Watson, Shane Simpson and Glenn Wheatley. These men, who have turned teen dreams into million-dollar fortunes, talk candidly about their big wins, even bigger losses and the ones that got away. It also looks at their businesses and some of their major deals or mistakes.
Author Christie Eliezer, a long time music industry writer said, "High Voltage gets behind the 30-second grabs to look more closely at their ideas, their chutzpah and some of their multi-million-dollar deals. The music industry was--and is--more than just the place that made them rich and famous. It is a place that allows them to indulge their myriad of brilliant and crazy ideas."
The music industry is not for the faint hearted. The seven men profiled are all big risk takers, are passionate about music and their artists, and love the thrill of the deal. High Voltage reveals stories such as:
* The manager & publisher hunted by authorities for running Australia's first pirate radio station;
* The record company executive who took one artist to see the Pope;
* The incidents which led to the country's biggest music TV show almost being axed;
* Why a Prime Minister visited a music exec to run for office in a bid to attract the youth vote;
* A musician whose fiery "message from God" led him to become one of music's top managers.
ABOUT THE AUTHOR - Christie Eliezer is Australia's leading music industry journalist whose 30 year career includes the editorship of Juke and AustralAsian Bureau Chief of Billboard. His two previous books are "Sherbet on Tour" in 1976 and "A Guide to the Music Business" in 2002.
ABOUT THE DIGITAL EDITION OF THE BOOK - http://www.immedia.com.au/HighVoltage "High Voltage Rock 'n' Roll" is the second music business book released on the Internet as a wholly downloadable PDF version by IMMEDIA!, the first being "When The Writ Hits The Fan by music lawyer Phil Dwyer in 2004.
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